diff --git a/ruma-events-macros/src/event_content.rs b/ruma-events-macros/src/event_content.rs
index b5992cb4..3fdc7209 100644
--- a/ruma-events-macros/src/event_content.rs
+++ b/ruma-events-macros/src/event_content.rs
@@ -42,15 +42,19 @@ impl EventMeta {
 
 impl Parse for EventMeta {
     fn parse(input: ParseStream) -> syn::Result<Self> {
-        if input.parse::<Token![type]>().is_ok() {
+        let lookahead = input.lookahead1();
+        if lookahead.peek(Token![type]) {
+            input.parse::<Token![type]>()?;
             input.parse::<Token![=]>()?;
-            Ok(EventMeta::Type(input.parse::<LitStr>()?))
-        } else if input.parse::<kw::skip_redaction>().is_ok() {
+            input.parse().map(EventMeta::Type)
+        } else if lookahead.peek(kw::skip_redaction) {
+            input.parse::<kw::skip_redaction>()?;
             Ok(EventMeta::SkipRedacted)
-        } else if input.parse::<kw::custom_redacted>().is_ok() {
+        } else if lookahead.peek(kw::custom_redacted) {
+            input.parse::<kw::custom_redacted>()?;
             Ok(EventMeta::CustomRedacted)
         } else {
-            Err(syn::Error::new(input.span(), "not a recognized `ruma_event` attribute"))
+            Err(lookahead.error())
         }
     }
 }
diff --git a/ruma-events/tests/ui/03-invalid-event-type.stderr b/ruma-events/tests/ui/03-invalid-event-type.stderr
index 0569550d..7cf07183 100644
--- a/ruma-events/tests/ui/03-invalid-event-type.stderr
+++ b/ruma-events/tests/ui/03-invalid-event-type.stderr
@@ -1,4 +1,4 @@
-error: not a recognized `ruma_event` attribute
+error: expected one of: `type`, `skip_redaction`, `custom_redacted`
   --> $DIR/03-invalid-event-type.rs:11:14
    |
 11 | #[ruma_event(event = "m.macro.test")]